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LUCA MARONI
Born in Rome, on September 19th, 1961.
Luca Maroni has graduated with Honors in Business & Economics in 1986. Between 1987 and 1989 he worked with Luigi Veronelli, wrote for “L’Etichetta” magazine and founded “Ex Vinis”, Italy’s first wine-oriented newsletter.
In September 1990, Luca starts the Lm editing company by creating “The Taster of Wine”, a magazine dedicated to wine and wine-tasting. 1993 sees the publishing of the first issue of Annuario dei Vini Italiani, a special report on the enological production within major Italian winemaking companies.
In 1994, Luca concludes a five-year research on the existing relations between the chemical-physical components of wine and its sensorial behavior: he manages to identify a formula representing the chemical structure of the pleasantness of wine. The technical reproducibility of a given pleasantness – already discovered and applied to food – is finally a reality for wine as well.
The following year he publishes “Degustare il vino” (“The Tasting of Wine”), a theoretical and practical method for a knowledgeable tasting of any kind of wine. Still in 1995, he pens the “Wine tasting” entry for the Treccani Italian Encyclopedia; a further study will be added to the 2000 Appendix.
In 1996, on issue no. 30 of “The Taster of Wine”, Luca exposes the philosophy of the fruitiness of wine, and the consequent method for the evaluation of its quality (pleasantness). In the same year the first “Guida dei Vini Italiani” (“Guide to Italian Wines”) is published; a new and improved version of the book will see the light every year. In the same year he also begins his workshop and speech-giving activities, introducing his tasting method to the most prestigious players in the winemaking industry.
The book “La Piacevolezza del Vino” (“The Pleasantness of Wine”) is written and published in 2000, hoping to introduce the tasting method to an enlarged audience, composed of readers that may be unfamiliar with the world of wine. In the same year goes on line SensOnline, the world’s largest portal site dedicated to wine, featuring over 150,000 web pages.
In March 2001 Luca releases the first edition of “Guida dei Vini del Mondo”. In the same month he begins writing a column on the weekly “Il Mondo”, while in November Sperling & Kupfer publishes a new edition of “La Piacevolezza del Vino”. Throughout the year, Luca collects awards and prizes for his numerous engagements in the enogastronomical world.
June 2002 sees his addition as Consultant to the Task Force in charge of promoting the Italian wine industry, presided by Undersecretary to Forest & Agriculture Policies, Hon. Teresio Delfino.
In 2003 Luca is asked by the Presidency of the State Cabinet to write the chapter illustrating wine and food in their publication “Le Eccellenze Italiane” (“Italian Excellence”). In September of the same year, again with Sperling & Kupfer/Mondadori, he publishes “Piacevolezza dell’Olio” (The Pleasantness of Oil), a complete handbook featuring an innovative method for tasting and evaluating extra-virgin olive oil. In 2003 he also begins an ongoing column on the weekly “Panorama” magazine, and is chosen as “house expert” for Decanter, a nightly radio show on Radio2 RAI.
In September 2004 he publishes for Fabbri Editori “Conoscere il Vino” (Knowing wine), all there is to know on wine production, fruition and preservation. In October of the same year his “Guide ai Vini Italiani più piacevoli, convenienti e reperibili” (Guide to the most pleasant, cost-effective and readily available Italian wines) is published for the weekly magazine Oggi.
In 2005 Luca writes 5 volumes on wine for the daily Corriere della Sera, sold with the newspaper in May 2005. With over 1 million copies published, this represents the largest circulation ever for a work dedicated to wine.
From 1989 to 2005, Luca Maroni has tasted over 95,000 wines.
Email: lucamaroni@lucamaroni.com |
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